Brydge Announces Go-To-Market Collaboration with Otter Products

06 October 2020

Brydge & Otter Products partner to co-develop protective & adaptable peripherals that enhance productivity.

Brydge, a leader in high-quality, design-focused peripherals, announced its collaboration with Otter Product LLC, the company behind OtterBox premium mobile accessories that enhance life on-the-go.

As the need for versatile tech products grows, adapting to this ever-changing landscape is critical and the formation of this multifaceted agreement positions both Brydge and Otter Products uniquely to capitalize on it.

Brydge has built a reputation for exceptional products that enable productivity in the office, at home, on the road and in the classroom. Their tablet keyboards, docking solutions, multiport hubs and desktop keyboards and trackpads are best in class and with this collaboration will enable Otter Products to utilize our vast distribution and retail footprint to accelerate their presence in the market and importantly to better meet our customer’s needs.

Tyler Smith, Chief Revenue Officer, Otter Products

Incorporating a joint Go-to-Market strategy and the intent to bring a range of co-branded products to market, the agreement is underpinned by a strategic investment in Brydge by Otter Products.

We’ve been partners with Brydge for some time through our uniVERSE program and have admired the rapid growth Brydge has seen. Making a strategic investment in Brydge enables our two companies to come closer together and truly leverage each other's strengths.

Jim Parke, Chief Executive Officer, Otter Products

From left to right: Nick Smith, Co-CEO & Founder of Brydge, Tyler Smith, Chief Revenue Officer of Otter Products, Toby Mander-Jones, Co-CEO & Founder of Brydge

Brydge has always admired Otter Products. From modest roots to what is now a global brand and leader, we have always felt there is a natural synergy with our values, vision and products. This partnership represents a huge opportunity for both brands to continue to drive growth and success in the market.

Nick Smith, Co-CEO & Founder of Brydge

Brydge’s products are centered around the idea of giving customers the power to go, do more - whether that be in the office, at home, or in the classroom. Collaborating with Otter Products takes this concept one step further, expanding Brydge’s product range and giving customers the best protection solutions for their devices while enhancing productivity in any environment.

Commercially we have crafted a deep collaboration that enables Otter Products to resell our entire product catalogue in the B2B space globally, while at the same time develop, co-brand and co-develop products that can be sold by both Otter Products and Brydge in various retail channels. The opportunities this represents for our customers are truly exciting.

Toby Mander-Jones, Co-CEO & Founder of Brydge

Brydge Media